Linci Cai
Designer & Programmer
in Shanghai ☻
Currently

Senior UX designer @ Xiaohongshu

Previously

Co-founding a Web 3 startup

Hi, I'm a senior designer at Xiaohongshu, founding and principal designer of the web app. With over a decade of experience in the internet industry, I have worked at Xiaohongshu for over 4 years. Previously, I co-founded a Web 3 startup, where I spent over 3 years, and I have also worked as an independent designer, gaining a wide range of skills in various design and developer roles.

I have immersed in learning design and programming, initially through software like Microsoft FrontPage, which laid the foundation for my expertise in digital design and web technologies. In my team, I am known as a UX designer who codes, enabling me to effectively communicate design ideas, create production ready prototypes, or independently complete projects.

I’m passionate about discovering how culture, design, and technology intersect, and I believe that understanding cultural nuances can significantly enhance product experiences. I share ideas on X.com and Are.na, and share resources on Figma Community. Feel free to contact me.

Linci
(Services)
  • Content Design
  • Information Architecture
  • Prototyping
  • UX Design
  • UI Design
  • Design System
  • Web Design
  • Web Development
  • CMS
  • Figma Plugin Development
  • Technical Consulting
  • Art Direction
(Capabilities)
  • Figma
  • AE
  • VS Code
  • GitHub Copilot
  • Git
  • HTML
  • CSS
  • Javascript / Typescript
  • Node.js / Bun
  • React / Next.js
  • Tauri / Electron
  • Prisma
  • PostgreSQL
  • Headless CMS
  • Sanity
  • LLM(APIs)
  • Prompt Engineering